The best possible SEO photography tip you will ever get your hands on is the aspect of optimization. The best way to optimize your site is by pumping in new content all of the time. Content is the best way for you to live and most of the more established bloggers out there in photography know this far more than the others. This is a principle that you should go ahead and remind yourself of time and time again. You need to constantly pump out one high quality content after the other in order for you to more or less get a shot at getting your blogs optimized the right way the entire time that you are working on things. It will not always be easy but it will surely be workable for as long as you know what to put your mind and your efforts on. If you are not that much of a writer, it is never too late for you to start learning and to start writing. Writing is an acquired skill that anyone can check out for as long as he is vigilant enough to get things done the right way the entire time that he is checking things out.
Go through the motions of tagging your images the right way as a SEO photography tip.
Don’t be lazy with the aspect of tagging your images accordingly. This might seem like a tedious task to have to go through with at the end of the day but it is something that will always be worth the amount of effort and time that you are putting into things when it all comes down to it. Be descriptive and be tedious in the way that you tag your images. Without the proper or the right image tags, Google will never be able to go ahead and index your images the right way. The main purpose of delving into SEO in the first place is so that organic search users will be able to find you. People who have actual need of your services will actually be able to find you by way of the way that you go ahead and tag your images. Make sure that you don’t end up forgetting this as much as possible.
Keywords are everything.
Utilize the search keyword tool as much as possible. Most of the host domains out there have this as a free tool. It is all a matter of putting in the effort to actually find them. Google adsense is also an effective way for you to find the most searched keywords in your industry but it can cost a lot of money. If you have a little cash to spare for this though, this is something that can seriously work out for you and for everything that you are trying to do when it all comes down to it it.
Learn how to code or get someone to do it for you.
Coding is a technical aspect of SEO. Try to take some classes if you have the time. If you don’t, you can always go ahead and outsource it to someone who is a verified expert in his field.
Lighting is one of the first few things that you will need to know and make sure that you are able to master and know like the back of your hand as a professional wedding photographer. Lighting is that one factor that can make or break a picture and that is why there are so many courses and tutorials and classes out there that are dedicated to the agenda of lighting alone to be used for photography. However, if you have not gone through any kind of formal training whatsoever, there are other ways for you to learn about lighting and to get acquainted with it on a deeper level. It takes time and experience though but when it all comes down to it, it is well worth the effort that you are putting into it because it will really translate well once the photos come out looking great by the end of your coverage as the wedding photographer of the wedding.
Use a matte white surface
One tip that works well every single time is the use of a matte white surface such as a wall or something that is fairly similar to that. When you bounce a narrow light source against a matte surface like a wall, you get a diffused kind of lighting that is actually quite perfect for portraiture and for other shoots that you might have in mind as a wedding photographer. The main reason why diffused lighting is sought after so much is because it is something that is quite flattering for all skin tones. The best source of diffused light is natural light that passes through a glassy surface such as a glass window but the bouncing lights effect coming from a narrow artificial light source comes in second best and is a great option that you can go ahead with in lieu of an abundant natural light source during the time that you are shooting as a wedding photographer.
Position light from back.
Another great trick for diffused lighting that is produced artificially is when you position the artificial light source from the back. When you have a fairly narrow light source that is lit from the back, it automatically scatters out or diffuses the light quality which makes it conducive for portrait taking and the like. As a wedding photographer in Edinburgh, you should always make it a point to go out of your way to avoid the harsh effects of a narrow light source all of the time. The contrasts can be quite sharp and a little too telling and it certainly isn’t something that you would want to put up in the photos that you take during the weddings that you cover when it all comes down to it.
Another lighting tidbit of knowledge that you should know about is that shadows aren’t always that bad. As a matter of fact, you can use shadows to bring in some kind of dimensionality to the photos that you are taking. It is perfect for adding drama or a certain sense of mystery.